HaulWell™ Code of the Road
12 Rules Veteran Drivers Live By
A practical guide that turns veteran driver wisdom into clear guidance for the next generation on the road.
Built for organizations that want to place practical driver wisdom into the hands of the people they serve.
Physical booklets are produced exclusively for organizational bulk distribution and are not sold individually.
The reality of new drivers
Many of the most valuable lessons in trucking are not found in the manual.
They are learned later through:
• long driving hours
• schedule pressure
• irregular sleep
• limited food options
• stress from traffic and deadlines
New drivers often enter the industry knowing how to operate the truck while still learning how to handle the lifestyle of the road.
That learning curve can take months or years.
Code of the Road was created to help newer drivers navigate that learning curve with practical guidance they can carry with them.
What the booklet provides
The HaulWell™ Code of the Road brings together 12 practical rules shaped by the lived experience of veteran drivers.
Each rule turns hard-earned road wisdom into clear, simple guidance that newer drivers can understand and remember.
The booklet is intentionally concise.
It is not another long manual, training course, or policy document.
Drivers can:
• read it quickly
• keep it in the cab
• revisit one rule at a time
• use it as a reminder during demanding seasons on the road
• return to it as their experience grows
The guidance reflects lessons that are often learned only after months or years behind the wheel—how to stay steady, protect your judgment, respect your limits, and handle the realities of the job.
It gives newer drivers something veteran drivers have always relied on:
Practical wisdom they can carry with them.
WHY CODE OF THE ROAD?
Code of the Road was created to preserve the practical lessons veteran drivers have learned through years behind the wheel and make those lessons accessible to the next generation.
Rather than replacing formal driver training, it complements it by focusing on the everyday realities of life on the road that are often learned only through experience.
TWO WAYS TO ACCESS CODE OF THE ROAD
FOR INDIVIDUAL DRIVERS
DIGITAL EDITION WITH AUDIO
Drivers can access the Code of the Road digitally and choose to read or listen.
The built-in audio makes it easy to return to the 12 rules in the format that works best for the moment.
Immediate digital access is available for individual purchase.
FOR ORGANIZATIONS
BULK PHYSICAL BOOKLETS
Physical booklets are produced exclusively for organizational distribution and are not sold individually.
CDL schools, fleets, workforce programs, associations, and industry organizations can request printed copies for classes, graduations, orientation, events, and other group distributions.
Physical copies are printed to order. Quantity, production, shipping, and delivery details are confirmed before invoicing and printing begins.
Where organizations use this booklet
Organizations distribute Code of the Road through:
• CDL graduation packets
• New-driver orientation
• Trainer and mentor programs
• Safety and driver-readiness events
• Workforce preparation initiatives
• Recruiting and driver appreciation programs
• Association-sponsored distributions
• Industry conferences and events
PHYSICAL BOOKLET DISTRIBUTION
Physical editions of the HaulWell™ Code of the Road are produced exclusively for organizational bulk distribution and are not sold individually.
Booklets are printed to order for CDL schools, fleets, workforce programs, associations, industry events, and sponsored driver initiatives.
Typical Distribution Quantities
25–50 Copies
Perfect for one graduating class or orientation group.
100–250 Copies
Ideal for schools, workforce programs, and recurring driver classes.
500+ Copies
Designed for fleets, associations, sponsors, and large-scale distribution.
Organizations may also request a quantity based on their actual number of students, drivers, members, or event participants.
HOW THE ORDER PROCESS WORKS
Submit a physical booklet request with your anticipated quantity, intended use, shipping destination, and desired delivery date.
Each order is produced based on the organization’s confirmed quantity, destination, and delivery needs.
HaulWell™ will confirm:
• printing and shipping costs
• production availability
• estimated delivery
• any special or multi-location requirements
A written quote or invoice will be provided for approval. Printing begins after payment, final order details, and any required artwork approvals have been received.
Tracking information will be provided when the shipment is released.
PLANNING FOR DELIVERY
Organizations are encouraged to submit requests at least 4–6 weeks before the desired delivery date.
Standard orders may arrive sooner. Larger, customized, sponsored, or multi-location orders may require additional planning time. The estimated delivery window for each order will be confirmed before payment and production.
Schools and fleets may request one-time, recurring, or annual distribution arrangements based on graduating class size, orientation volume, or event attendance.
Ready to Distribute Code of the Road?
Tell us approximately how many drivers or students you plan to serve, when you’ll need the booklets, and where they’ll be shipped. We’ll prepare a customized distribution proposal including printing, delivery estimates, and production timelines.
Sponsor the Code of the Road™
Sponsors can fund physical booklet distribution for a specific CDL class, school, fleet, event, region, or driver audience.
Possible campaign examples:
100 copies for one graduating class
500 copies across several CDL schools
1,000 copies for a driver appreciation initiative
event-based distribution to professional drivers
Sponsoring Code of the Road allows organizations to place practical driver guidance directly into the hands of professional drivers and CDL students while demonstrating a visible commitment to driver preparation and the future of the industry.
Approved sponsorship recognition is available. Code of the Road remains a HaulWell™ publication created by Wanda Titus, and all authorship, content ownership, and brand identity remain unchanged.
Interested in sponsoring copies?